The book brings to life, international philanthropic celebrities like Bill and Melinda Gates, Warren Buffet, the Tatas, Azim Premji, etc. and makes you realise your power to do good.
This book is close to my heart for a number of reasons
- the biggest of them being Mr Lala. I happened to be seated across Mr Lala at
a philanthropy conference. He asked me to see him to get to know about new
tools and platforms for giving. I could not imagine that the expert, who was
Director of the Sir Dorabji Tata Trust for 18 years and Co-founder &
Chairman of the Centre for Advancement of Philanthropy for 15 years, was keen
to know more about giving! It was overwhelming and humbling to meet him and I am
excited to receive and read an autographed copy of his most recent book, “The Art
of Effective Giving”. I found our brief interaction covered in pages 110-112 of
the book.
– Pushpa Aman
Singh, CEO, GuideStar India
For instance, it is to Sir Dorab Tata’s philanthropy that India owes her participation in the Olympic Games and Sir Jamsetjee Jejeebhoy Hospital continues to save lives, 150 years after inception.
Aimed at a layperson
audience, the book is divided into two main sections. The first section
navigates through the turning points in the lives of philanthropists, giving
the reader a ring-side view of their journeys from capitalism to
“philanthrocapitalism”. The variety of the journeys is striking: While Bill Gates describes it as “a grand new
adventure”, he also “weeps at the story and the suffering of other people”.
Warren Buffet, having given away 99 per cent of his wealth, regards philanthropy
“a lot harder and riskier than business” while Thomas Boone Pickens, while
pledging 1 billion USD to the United Nations, confesses “My hands shook as I signed
it away”. Carnegie regards all surplus revenues as “Trust funds” which he is “called
to administer…for his poorer brethren”. The author demystifies and simplifies
philanthropy, addresses the head-versus-heart dilemmas faced by the
philanthropist giants in a chapter-wise, easy-to-read fashion. The first
section, in effect, leaves the reader with a healthy feeling of smallness,
perhaps wondering “If the giants did it, what’s stopping me?”.
Having
sufficiently touched the heart of the reader, the author, in the second
section, proceeds to ask the reader to now lend a hand, so to speak, or rather
partake in the pleasures of becoming a giver, even if, at a small level. The second section, though far briefer,
is power-packed with stories of impacts of individual giving, and is the actual
bungee jump (after the mental preparation in the first section!), plunging the
reader into an action-mode, and after having satisfied the adrenalin rush of
giving once, to give again.
Broadly, the
author, owing to his personal involvement in the sector perhaps, does not dwell
on measurable impacts achieved by the philanthropists per se, but, the heart-cry
of the book is different: it is “to encourage people to enjoy the joy of
giving”.
To this end,
the author states excerpts from an interview with Pushpa Aman Singh, CEO, GuideStar India, where she shares her motivation to quit
the corporate sector and join the
voluntary sector and she motivates people to step out, take a chance and change
a life and enjoy the journey!
In closing, it
is not just another un-put-down-able book, for, at the end of it, I am
persuaded to utilize “my power to do good” and loosen my purse-strings for the
benefit of a ‘stranger’ street child at a railway station near home… therefore,
“The Art of Effective Giving” has certainly hit home.
Please note
that the actual cover of the book and the title is slightly different from the
one seen on the website -“Widening the circle:
The Art of Effective Giving”. Don’t let this distract you from the
treasures inside the book!
Click here to read more about the author.
Book reviewed by Nitya Kamat, GuideStar India
